How to run a successful Share Lunch Fight Hunger Team 


This year’s campaign ran from May 6 to May 17, 2024.To learn more, email


STEP 1: Sign Up Your Team


When: Now!

How:  It takes only three minutes to sign up your team: Get Started.

Once you submit the form, a City Harvest staff member will reach out to offer you immediate assistance. You will also receive personalized support throughout the entire campaign! If you would like help setting up a team, please reach out to us at 646 569 2627 or

Expert Tips:

  • Don't wait to get started! Signing up early will give you more time to build momentum.
  • Set a goal to help keep your team motivated.

STEP 2: Get the Word Out


When: Start spreading the word now and steadily continue through the rest of the Share Lunch Fight Hunger campaign. 

How: Let people know what you’re up to and why you’re fundraising by sending an email to your contacts. To make it easier, use our customizable e-mail template.

Expert Tips:

  • Find a colleague to partner with as a co-captain of your team! Consider approaching colleagues in other departments or office locations to help broaden your reach.
  • Get social: Share your activities and goals on Instagram, Facebook, Twitter, or LinkedIn.
    • Remind your team: "With just $20, @CityHarvestNYC can help feed 46 children in need. Donate to my Share Lunch Fight Hunger team to help feed kids and their families in New York City. #WeAreCityHarvest" 
  • Ask a senior leader or influential friend to see if they are interested in lending their name to support your efforts.
  • For a full list of best practices, check out our Fundraising Tips.

STEP 3: Motivate Your Friends or Colleagues with a Friendly Competition or Challenge!


When: As you’re beginning to spread the word about your team page.

How: Setting the stage for a friendly competition or challenge is a great way to encourage participation and get people excited about donating to City Harvest.

Expert Tips:

  • Remind colleagues that the top five teams will be honored on a City Harvest food rescue truck, and the top 25 teams will be recognized in a full page Thank You ad in the New York Times.
  • Compete for the Newcomer Award and the Team Spirit Award. Teams participating for the first time (or for the first time within the past three years) are eligible for the Newcomer Award, and teams with the highest participation rates and most creative ideas are eligible for the Team Spirit Award. Winning team logos will be included on the City Harvest truck and in the full-page Thank You ad in the New York Times
  • Create sub-teams for different departments, floors, or even individual employees. People can then donate to their respective sub-team throughout the campaign to compete for the top spot. Email us at and we’re happy to help set up sub-teams for you.
  • Have a friend or colleague at another company participating in Share Lunch Fight Hunger? Challenge them to see who can fundraise the most! View a full list of current teams. 

STEP 4: Host a Fun Event


When: Anytime!

How: There are so many fun ways to run a fundraising event! Just make sure to give yourself time to plan and get the word out!

Expert Tips:

  • Join us for a volunteer event. We have dedicated Repack dates for Share Lunch Fight Hunger teams who commit to raising a minimum of $5,000 on Thursday, May 9 from 10:00 AM - 12:30 PM and Tuesday, May 14 from 2:00 PM - 4:30 PM.
  • Gather fun and exciting prizes, like lunch with the CEO or an extra day off. Create a raffle and sell ticket to win those prizes. 
  • Run an auction in-person or virtually where attendees can bid on prizes donated by colleagues or friends. The Auctioneer simply presents the PowerPoint with each slide showcasing a prize and people shout their bids. 
  • We've compiled some fun ideas to inspire your fundraising.


STEP 5: Motivate people to donate by sharing an incentive


When: While you are actively fundraising!

How: Come up with fun ways to celebrate your team reaching milestones.


Expert Tips:

  • Donate $45+ and receive a complimentary Shackburger™or Veggie Shack™ at Shake Shack! A $45 donation helps City Harvest feed 41 NYC kids and their families.
  • Donate $150+ and be entered into a raffle for a chance to win two (2) roundtrip JetBlue travel certificates.** A $150 donation helps City Harvest feed 116 nyc kids and their families.
  • Remind your colleagues about the City Harvest incentives by sharing this social tile in your next email.
  • Ask local businesses, vendors, or partners to donate additional prizes or incentives. Make sure to let people know by sharing the news on your fundraising page. To encourage additional gifts, try announcing added incentives via your team page and personal social channels.
  • Find out if your company has a matching gift program that can double the amount and impact of your team fundraising. Share this information on your team page or in your email outreach. If you’re asking friends and family to give, remind them that they can check to see if their company matches gifts, too!


STEP 6: Give thanks!


When: During and after fundraising.

How: When donations start rolling in, take a moment to let your supporters know that you appreciate their support.


Expert Tips:

  • Send everyone who donates a thank you email and include the Share Lunch Fight Hunger social tile that they can share on their social media pages.
  • Give a social media shout-out to colleagues and friends who have donated to your team. We've drafted some sample social posts for you to customize.We've drafted some sample social posts for you to customize.
  • City Harvest will send automatic tax receipts and thank you emails to all online donors. For cash and check donations that require a tax-receipt, please email your City Harvest contact a list of these specific donors.



The team at City Harvest would like to sincerely thank you for all of your continued support! The success of this campaign is a testament to our incredible team captains and friends like you, who make our work possible, and help to ensure that no child, family member, or New Yorker goes hungry.

*Valid exclusively at New York Shake Shack locations within the five boroughs. Modifications not included. Cannot be combined with other offers. Additional restrictions may apply. Offer valid exclusively on our Shack App. Provided for first 2000 donors at $45+ level. Vegetarian options available. Voucher to be sent in June 2024.**Terms & Conditions apply to JetBlue tickets. Government taxes and fees apply to travel booked and are the responsibility of the traveler.